How Pattern Designers Get Paid: Ravelry vs. Etsy

So what really happens to your dollar when you purchase a knitting pattern online? How much of it goes to the site host? How much of it gets back to the designer?

This week I put out a video on my YouTube Channel called “How Pattern Designers Get Paid: Ravelry vs. Etsy” that answers all of these questions and more!

This video was made to be informative and objective, but a disclaimer: I don’t know it all! I did my best to include as much information as I could in the clearest way possible.

So here’s what you’ll find in the video:

  • Quick Overview of Ravelry’s Fee Policy
  • Quick Overview of PayPal’s Fee Policy
  • Math Breakdown of a $6 pattern purchase on Ravelry
  • Quick Overview of Etsy’s Fees
  • Math Breakdown of a $6 pattern purchase on Etsy
  • Side-by-Side Comparison of Ravelry vs. Etsy
  • Consumer Pro’s and Con’s for both sites
  • Tips for supporting your favorite designers

However, if video is not right for you, here’s a visual breakdown. You can also find this info as a printable Google Doc here.

RavelryAll fees are based on a $6.00 US sale, payments received via PayPal.

FeeFee RateSample Fee CostPattern Profit
Listing Feenone-$0.00$6.00
Ravelry Sales Fee3.5%*-$0.21$5.79
PayPal Fixed Fee$0.30 in US-$0.30$5.49
PayPal Transaction Fee2.9% in US-$0.17$5.32

*Ravelry Sales Fee is assessed on monthly sales totals, not individual transactions. Monthly sales <$30 or >$1,500 are not subject to this fee. A 3% fee of EU sales occurs once you reach the >$1,500 threshold.

Etsy- All fees are based on a $6.00 US sale, payments received via Etsy.

FeeFee RateSample Fee CostPattern Profit
Listing Fee$0.20-$0.20$5.80
Etsy Transaction Fee5%-$0.30$5.50
Etsy Payment Flat Fee$0.25 in US-$0.25$5.25
PayPal Payment Fee3% in US-$0.18$5.07

In conclusion, designers make a tad more money selling patterns on Ravelry vs. Etsy. As a consumer, you have the right to decide where you spend your money; and now you have the knowledge of where exactly it goes!

You can find my designs on Ravelry, Etsy, and here on my site.

Love in stitches,

Knitty Natty

One thought on “How Pattern Designers Get Paid: Ravelry vs. Etsy

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s